As the social media landscape continues to evolve, brands are refining their approach to social media and looking for new ways to take their strategy to the next level. However, in their search for the next big thing, there’s one important tactic companies tend to overlook—empowering employees to serve as brand ambassadors.
When provided with proper training and the right tools, employees can add value to a company’s social media program by driving engagement online, amplifying branded content and building valuable relationships with referral sources, potential partners and prospects.
A.Blake Enterpries offer training sessions for businesses. Blogging for Business and training on other Social Media Marketing Platforms, including Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube and Podcasts.